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Spotlight on the Ayers Mini 1984
Dawn Gilliam, 1978
Submitted by: foolishrecklessness.tumblr.com
Listen. LVMH is pretty much a super power at this point. The company has acquired most of the top brands and talent. So it’s only natural they would look for ways to groom (read dominate) the next wave of fashion. The easiest way? Start “The LVMH Young Fashion Designers Prize.” The prize is a €30,000 grant and a year long mentorship with the brand. Designers looking to apply must be under 40 and have presented or sold 2 ready to wear collections.
The top 10 finalists, selected by fashion insiders, will go before a panel consisting of heavy hitters such as Nicolas Ghesquière, Marc Jacobs, Karl Lagerfeld, Humberto Leon, Carol Lim, Phoebe Philo, Raf Simons and Riccardo Tisci, as well as Delphine Arnault, Jean-Paul Claverie, and Pierre-Yves Roussel, who will pick a winner. In addition, for 3 recent fashion school grads, LVMH is offering a €10,000 cash prize and a job for a year. Applications open today and the winner will be named in May 2014. Source
This is pretty much the sickest opportunity, but also the most convoluted ever. Liiiiiiiike to be in the top 10 would be sick all on its own. You get trotted out in front of the top designers today. So even if you don’t win, you are bound to get a job. But ultimately this is about LVMH building their stable. They don’t really want to groom designers per se. They are looking for designers with an established aesthetic and a voice. This is about looking for new companies and talent to acquire.
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